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American Eagle, Sydney Sweeney and PR

Lizzo Mocks Sydney Sweeney’s American Eagle ‘Great Jeans’ Ad

Pop star Lizzo has added her voice to the online backlash surrounding Sydney Sweeney’s recent American Eagle ad. The singer shared a photoshopped image on Instagram, playfully imitating Sweeney’s pose while adding her own meme to the polarizing campaign.

Sydney Sweeney's American Eagle ads sparked outrage. PR pros say it will make her a bigger star.

Sydney Sweeney's nonresponse to backlash over her American Eagle "Good Jeans" ad suggests a brand strategy that embraces controversy, PR experts say.

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Sydney Sweeney’s new American Eagle ‘Great Jeans’ ad accused of being Nazi propaganda: ‘Who approved this?’

Several TikTok users called out the ad, arguing that it praised the “Euphoria” star’s blond hair and blue eyes.

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How 'genetics' ads from American Eagle and Dunkin’ triggered a cultural firestorm

Social media erupts over Sydney Sweeney and Dunkin’ genetics ads as advertising experts warn of changing consumer trust in corporate messaging.

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White House Says Liberal Outrage Over Sydney Sweeney's American Eagle Jeans Commercial Is ‘Moronic' and a ‘Big Reason Americans' Voted for Trump

The White House is weighing in on the controversial American Eagle jeans advertisement featuring Sydney Sweeney. White House ...

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