Brazil's poultry industry is reeling from the country's first bird flu outbreak on a commercial farm, but officials hope China and other major consumers will soon loosen countrywide bans on importing Brazil's chicken.

SAO PAULO (Reuters) -Brazil, the world's largest chicken exporter, on Friday reported its first case of highly pathogenic avian influenza - also known as bird flu - on a commercial farm, triggering fears over global poultry supply chains.

Brazil, one of the world’s largest producers and exporters of poultry, has confirmed the country’s first bird flu outbreak on a commercial farm.