After two years as Max, HBO Max is once again becoming HBO Max. It joins a long line of brand reversals that demonstrate the ...

Warner Bros Discovery is hitting rewind on Max's branding, bringing back the HBO name it dropped from the streaming service ...

The company said in a press release that “returning the HBO brand into HBO Max will further drive the service forward and ...

HBO Max became simply Max in 2023. Now Warner Bros. Discovery is going back to basics and reclaiming a brand long associated ...

WarnerBros. Discovery (WBD) is rebranding its streaming service and changing its name back to the original title it used when ...

Discovery Capital's founder Rob Citrone said on Wednesday his favorite stock at this moment is Mexico's America Movil due to ...

After two years, the home of HBO is putting its most valuable brand back in the name of its streaming service.

A flagship rebrand, details on upcoming shows, movie trailers and a new streaming service were announced during Warner Bros.

A new effort from Warner Bros. Discovery will offer advertisers the chance to use popular figures like Batman and Harry ...

Warner Bros. Discovery U.S. Hispanic has revealed its digital expansion plans in its 2025-26 Upfront, which includes the ...

During Wednesday's upfront presentation, Warner Bros. Discovery announced Max will be rebranded as HBO Max starting this ...

"It’s not TV, it’s HBO Max ... again," at a presentation that goes hard on executive talking points and largely ignores the ...