Considered a "loser" in the spring transfer portal, Arizona made up for it by pulling in a strong freshman class and remains ...

With her college gymnastics days behind her, influencer and Sports Illustrated swimsuit model Livvy Dunne is moving on with ...

Purdue had a terrific month at the NIL Store, finishing in the top 10 in sales for May. It was one of four Big Ten schools to crack the list.

When five-star prospect Nate Ament signed a multi-year NIL deal with Reebok in October 2024, he didn’t just make history, he reshaped the future conversation ar ...

No. 1 College Basketball Recruit AJ Dybantsa Receives Massive $4.1 Million NIL Update originally appeared on Athlon Sports.

With a coming cap on how much money universities are allowed to share with their athletes, the University of Kentucky will ...

His Name, Image, and Likeness (NIL) earnings reportedly reached staggering heights, surpassing even his projected NBA rookie ...

The Ohio Valley Conference concluded its highly productive Spring Meetings last week in Franklin, Tennessee, bringing ...

California has NIL provisions in its bylaws. Thirty high schools have NIL permissions. California allows student-athletes to ...

Circle, the official NIL collective of the Louisville Cardinals, will transform into a marketing agency in anticipation of ...

The Kentucky Wildcats, under John Calipari, learned what others in college basketball are now finding out – it's hard to form ...

The 2024-25 season was a nightmarish one for ASU men's basketball coach Bobby Hurley. He'll look for redemption with a ...