Google this week dropped some features from its Privacy Sandbox initiative, which was initiated in 2019 and aims to reduce ...

In July 2024, Anthony Chavez, VP of Privacy Sandbox, conceded partial defeat by promising to let Chrome users choose whether ...

Privacy Sandbox, originally pitched as an alternative to cross-site ad tracking, will not show a standalone prompt. Instead, ...

Google is scaling back its Privacy Sandbox project, which was originally aimed at phasing out third-party cookies, after six ...

Google LLC is scaling back Privacy Sandbox, an initiative it launched in 2019 to reduce the advertising industry’s use of ...

Six years after it announced Privacy Sandbox, Google revealed today that this attempt to replace third-party cookies is ...

Since the start of the Privacy Sandbox project, Google has been strongly pushing to eliminate third party cookies entirely ...

Google’s plan to phase out third-party cookies in Chrome is officially over. In an update on Tuesday, Google Privacy Sandbox ...

Beginning in 2019, Google embarked on an effort under the Privacy Sandbox banner aimed at developing a new way to target ads ...

Google Sandbox ad-targeting technology scrapped in a move which safeguards cookie-based revenue for publishers.

Emma Roth is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more. Previously, she was a writer and editor at MUO. Google’s plan to phase out third ...