Radiant Lilac has been christened as Sherwin-Williams Loneliest Color for 2025. But what do top interior designers think of this less-than-popular shade?

Not every paint color is a winner—at least, not at first. Some, like Radiant Lilac from Sherwin-Williams, haven't gotten much love at all—in fact, it's the brand's least-tinted color. Radiant ...

Sherwin-Williams has chosen their 2025 "Loneliest Color," Radiant Lilac. The Loneliest Color is chosen because it is the least tinted or requested color from their lineup.

Radiant Lilac has been christened as Sherwin-Williams Loneliest Color for 2025. But what do top interior designers think of this less-than-popular shade?

Much like Radiant Lilac SW 0074, women's professional sports have long been overlooked. But the tide is changing, and the next generation of athletes are continuing the work the legends have ...

Queen Letizia wore the new Iliana dress in lilac from Cho Atelier which currently retails for £137. The designer's website described it as a dress of "great beauty" designed to "make you shine".

Subject to official rules. Radiant Lilac SW 0074 is available in color chips and tinted cans at Sherwin-Williams neighborhood stores nationwide and online for in-store or curbside pick-up.

Radiant Lilac is now being christened The Loneliest Color of 2025, an initiative that shines a light on this bold, beautiful hue, giving it some fresh momentum—and even a partnership with an all ...