St. John's will receive a major investment in their athletics department and student-athletes will have an avenue to a ...

Sonny Vaccaro looks back on his decision to leave Adidas after the company forced him to lie to LeBron James after a ...

St. John's Athletic Department today announced that adidas will become the official footwear, uniform, apparel and accessory ...

Puma and Manchester City are understood to have made Premier League history through the finances of their brand new kit deal, ...

In every competitive space, business, sports, politics, the instinct to outdo the opponent is strong. But in marketing, that instinct can be fatal if it becomes obsessive. The brutal truth is this: ...

The eye-watering £1bn deal does not reflect the the sale volumes of Man City kits. Figures collated by Transfermarkt.com show ...

Florian Wirtz was unveiled in old Liverpool Nike kit and training wear last week with the Reds' partnership with Adidas not ...

The Adidas Nationals took place on June 21-22. Mahnke holds two All-American titles from New Balance, one for indoor and one ...

That's when Manchester United's 2025/26 away kit by adidas will be officially released around the world, in shops and via the ...

The 2025 adidas 3SSB “Palmetto Road” Championships wrapped up in Rock Hill, SC, on Sunday. KSR was in the gym from Thursday ...

Florian Wirtz has completed his club-record transfer to Liverpool, but supporters will have to wait to see the German don the ...

Roony is a Football Manager wonderkid who wants to be "the best player in the world". This is what you need to know about him ...