If you've noticed more ads on Prime Video lately, you're not imagining it. Amazon has doubled commercial time to 6 minutes per hour. Is it worth paying extra to go ad-free?

Amazon doubled ad time on Prime Video to six minutes per hour without notifying users, up from two to three-and-a-half minutes since January 2024, highlighting a stealthy increase in ad load.

Amazon Prime Video ad load will still be lesser than many other OTT platform that have 13 to 16 minutes of ads per hour. Netflix is said to have least amount ad load among all streaming platforms.

Between April and June 2025, the volume of ads on Prime Video in the US increased by just over 50 per cent, according to data released by Ampere Analysis. The streaming service is now showing 4 to 6 ...

Max's support pages acknowledge that it's showing 6 minutes of ads per show, up from 4 minutes last year. Ads now run in the middle of HBO programming.

Amazon rolled out advertisements in Prime Video content for customers in the US in January 2024. Since then, it has reportedly increased the ad load.

Amazon Prime Video has more than doubled its commercial time per hour, jumping from about two to three minutes to as much as six, according to a June 2025 report in Adweek based on feedback from ...

Amazon will take the Freevee app offline next month, but users can continue streaming Freevee content on Prime Video.

Freevee, an Amazon-owned streaming service, will shut down in just a few short weeks. Here's what to know, including how long ...

Amazon Freevee users who are hopelessly addicted to reruns of “Bosch: Legacy” will soon have to get their fix on Prime Video.

Amazon said, “Prime Video is the new exclusive home for Freevee TV shows, movies and Live TV" once Freevee is shuttered.

The move comes after Amazon previously said it would phase out the the free, ad-supported streaming service as it consolidates its content into Prime Video ...