American Eagle added about $200 million in market value following the announcement that it has partnered with Sydney Sweeney for its Fall 2025 campaign, targeting Gen Z customers.

Sydney Sweeney just landed her debut American Eagle denim campaign after a long love affair with the brand's jeans. Here she tells PEOPLE how it felt to get the call for the job.

Sydney Sweeney is preparing to debut a lingerie brand reportedly backed by Amazon (NASDAQ:AMZN) founder investor Jeff Bezos and his wife, Lauren Sánchez. The Emmy-nominated actress, best known for her roles in HBO's “Euphoria” and “The White Lotus,

See a new photo of "Euphoria" star Sydney Sweeney looking unrecognizable as boxer Christy Martin in an upcoming biopic.

Rumors are swirling that screen siren Sydney Sweeney is on track to be the new Bond girl! The next film about 007’s adventures is being helmed by Dune director Denis Villeneuve — and Sydney just happens to be pals with him.

Last year, it was shared that Sydney Sweeney, the blonde bombshell known to play Cassie Howard in Euphoria, was set to star as legendary boxer Christy Martin, dubbed “the female Rocky” in her upcoming namesake biopic. And as expected, for the role, Sydney underwent a major physical transformation.