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During a recent Webinar, The Guardian’s Chris Moran walked INMA members through the U.K.-based company’s process of creating ...
During this week’s Webinar, INMA members will hear from Liz Wynn, chief supporter revenue officer at The Guardian, about the ...
As Berita Harian began its digital transformation journey, it focused on growing its audience, especially among younger ...
Case studies from Rappler, Omroep Zwart, and Radio Télévision Suisse show how the news brands use GenAI to better serve their ...
To create a branded content campaign that would build pride in its football team and increase awareness of the sponsors, the ContentLab at Grupo El Comercio took its message to the streets.
During this week’s Webinar, Mathias Høibakk Bergquist, head of editorial AI at Amedia, shared how the company created an ...
The Hindu anchors prices to increase value perception. Subscribers who downloaded books retained at 10% higher rate, boosting ...
Grant Ellis, executive editor at the Toronto Star, shares the details of a live blogging initiative that lead to a traffic ...
Frankfurter Allgemeine Zeitung relaunched its Web site in 2024 to enhance the user experience, optimise monetisation, and ...
At A Gazeta, a prominent Brazilian news outlet based in Espírito Santo and part of the media company Rede Gazeta, social media was mainly seen as a channel to drive traffic to the main Web site prior ...
Bengali, India’s second most widely spoken language, has long been the soul of literature, education, and culture. However, in recent years, its presence in schools and daily conversations has been ...
Total access to all INMA reports on just-in-time topics, trends, and case studies ...
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