Sainsbury’s CMO Mark Given has expanded his remit to include data and sustainability, in line with the company’s push on ...
Marketers from PwC and Tesco discuss AAR research that finds only 51% of CMOs believe their current marketing operations ...
Coming to mind in emotional moments is the key goal of Uber Eat’s new brand platform, as the business looks to differentiate ...
Women’s sport in the UK, excluding global tournaments, achieved its highest viewership level ever in 2024, according to Women ...
Despite losing over half a million subscribers in the past three months, Disney’s streaming arm remains profitable.
CEO Daniel Ek says Spotify will invest in experiences via its video function, as the streaming giant looks to “set the pace, ...
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...
The charity has refreshed its brand as part of a strategic switch away from raising brand awareness towards campaigning for ...
Championing paid search at the expense of brand building is slowly killing your brand. Make 2025 be the year you finally ...
Does the term ‘imposter syndrome’ put pressure on marketers to ‘fix’ themselves, while businesses ignore the systemic issues ...
As well as investing in price, Marks & Spencer wants to ensure its clothing is designed to last as it believes “value is more ...
The Guinness owner cut marketing spend by 2% in the first half of the year, as its new CFO puts the emphasis on “rigour” and ...