The campaign has stirred up mixed opinions on the internet, raising questions about its intent and implications.

American Eagle's Fall 2025 denim campaign ad, titled " Sydney Sweeney Has Great Jeans " sent the retailer's stock soaring and ignited backlash from critics comparing it to eugenics-era beauty standard...

The video has received plenty of negative comments saying the tagline that she has great genes promotes the idea that white beauty standards are genetically superior to others.